You’ve finally made the commitment. Decided to delve in, sit down, and write what you know: it’s time to blog. But do you know what you’re doing? Though you might think you do, there’s a lot more that goes into a blog than typing some words on paper. There’s a method. Whether you’re trying to direct traffic to your website with keywords or generate revenue through ads, blogging is an art. It’s the creative side of marketing.