Prior to its acquisition by J.S. Held in 2019, Hagen Streiff Newton & Oshiro, known by its acronym HSNO, was a leading international forensic accounting firm. When Red Mallard first met HSNO, the firm’s branding strategy was nearly twenty years old. The firm’s partners asked Red Mallard to help them grow their brand.
Red Mallard became HSNO’s full-time marketing department and creative agency, focusing on developing compelling content to tell the firm’s story and highlight the value it offered to its clients. Our work ran the gamut, from print management and tradeshow collateral to comprehensive digital marketing.
Here are the highlights:
- Our focus on HSNO’s web content helped them reach #1 for searches of “cyber fraud” on Google for several years.
- We designed and managed a catastrophic alert newsletter to promote the firm’s disaster recovery capabilities.
- We developed custom web applications to transform data from government databases into valuable client resources.
- Complete website redesign, with a custom WordPress theme, custom-built interfaces, regular optimization, and nightly backups.